stc has joined a number of world class brands as a platinum partner of the world’s most valuable horse race, The Saudi Cup. stc will also be the official technology provider to the event. stc is sponsoring stc Kingdom Day and is also Title Sponsor of the stc 1351 Cup, which will be run on a historic day for the kingdom of Saudi Arabia. The race is set to feature some of the world’s fastest grass horses and will be run on Saudi Cup day, Saturday February 29, 2020.

stc group chairman HRH Mohammed bin Khaled bin Al Abdulla Alfaisal al-Saud said: “stc is proud of sponsoring this Saudi Cup and we are keen to support this global competition that reflects the high capability of Saudi Arabia to host world-leading events. Our participation will enhance our brand positioning as a leading global and regional digital player, and stc will continue supporting the national initative and hosting mega events that align with vison 2030 objectives as well as the corporate strategy in digital transformation.     

Adel A Almazroa, General Manager of the Equestrian Club of Riyadh commented: “Sporting events as important as THE Saudi Cup are extremely difficult to host without the support of world-class digital technology providers and we are grateful for the expertise of stc and proud to have such a prestigious company join the Saudi Cup as a Platinum Partner in the role of Official Technology Partner and sponsor of the stc Kingdom Day and stc 1351 Turf Sprint on SAUDI CUP day”.

Rolls-Royce distributors

Meanwhile, The Mohamed Yousuf Naghi Motors Company, distributors for prestigious Rolls-Royce and BMW vehicles throughout Saudi Arabia, is the title sponsor of the $1 million Mohamed Yousuf Naghi Motors Cup. The race will be the first to be run on turf in Saudi Arabia’s history when Sudi Cup day is held at King Abdulaziz Racetrack, Riyadh on February 29 2020.

Held over 2100m (1m 2 1/2f), The Mohamed Yousuf Naghi Motors Cup is the opening contest of an eight-race Sudi Cup day set to feature some of the world’s best horses. It will be the first time the purpose-built turf course has been used for a race since being developed in the months prior to the meeting.

Mark Notkin BMW Group Managing Director of Mohamed Yousuf Naghi Motors Co, said: “The introduction of the Saudi Cup ranks as the most significant event in the history of horse racing in Saudi Arabia. We feel truly privileged to partner with an event that features the world’s best horses and demonstrates Saudi Arabia’s resolve to be a leading international player for the sport.”

Adel A Almazroa, General Manager of the Equestrian Club of Riyadh commented: “The Mohamed Yousuf Naghi Motors Company is a Saudi Arabian success story and we are delighted that they, as a distributor of Rolls-Royce and BMW vehicles, are a Saudi Cup Platinum Partner. They will share an historic moment with us as title sponsors of the Mohamed Yousuf Naghi Motors Cup – the first horserace to be run on grass in the history of Saudi Arabia.”

A team of experts from International Venue Mangement is helping with the organisation of the Saudi Cup event.